Hastighet är allt

MG Siegler om varför Facebook inte kan konkurrera med Twitter när det gäller att dela länkar med varandra:

The first time I clicked on the Facebook button to test it out, I could not believe how long it took to populate the information to share. I did some tests, comparing it to the retweet button. Assuming you’re logged in to both Facebook and Twitter already, the Tweetmeme retweet button takes about 2 seconds to send your shared message over to Twitter.com, which you then send by hitting “Update.” So let’s say the total time is about 3 seconds to share.

With the Facebook button, it took quite a few seconds to load this new small window. And then it took another few to post the shared information to my wall. Also, the Facebook functionality attempts to pre-populate a picture from the post you are sharing. That’s a good idea in theory, but it’s almost always the wrong picture, so that’s another few seconds to cycle through those to find one (or get rid of it). So we’re looking at a total share time of 10 to 15 seconds.

While 10 to 15 seconds may not seem like a lot of time, compared to Twitter’s 2 to 3 seconds, it’s an eternity. And people who use both services will realizes this (whether it is consciously or not), and I believe it will push them towards using Twitter more as their main sharing outlet.

Jag har lämnat “fejjan” för gott. Det är inte ett beslut jag direkt ångrar.

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