Netflix remains the least likely to get cancelled of the major services, with Hulu and Amazon seeing a much larger number of total cancellations. 40% of consumers have stated they have cancelled either Hulu or Amazon, with only 30% having cancelled a Netflix subscription.
But the most interesting note was the reasoning behind why we cancel our subscriptions. One of the most common reasons people cancel was of course price (25%). But even above that was advertisements (27%).
Någonstans sitter det en bunt annonssäljare och förstår (fortfarande) ingenting.